IOT SERVICES





IoT Services

With the advent of Internet of Things, it is expected that more than 20 billion devices will be connected to the Internet, changing how we live our lives. Primarily, IoT devices need sensors for converting real world data to a measured value, a processing unit, and a communication interface. The intelligence for acting on the data could be available locally, in a cloud platform, or a mixture of both. It is the technological ability of the IoT devices to quickly collect, segregate, and draw insights from data, that has created the excitement behind the potentials in this field.

With its rich background in embedded systems development and deployment across industrial verticals, Marketplace Authority is a leading Internet of Things development company. We offer IoT services from developing tiny end node devices, providing end-to-end secure connectivity, developing centralized IoT application running in the cloud, to web-based or mobile apps for data visualization. Additionally, we can increase the customer’s ROI by developing algorithms to act on the data.




Wearable/IoT Device Design

Backed up by experience in designing and manufacturing with multiple wearable devices across verticals, Marketplace Authority is a reliable partner for your design needs.



Develop wearables and devices quickly

Development of end user devices is an important aspect of the Internet of Things ecosystem as these IoT devices are the interface between the real world and the technology. A real physical quantity whether it is how fast the user walks or how much angle the robot’s arm has turned or the temperature of a surface – is being measured by the end device. This is the “data” of the Big Data. All the decisions are based out of this and it must be as exact as possible and preferably collected as fast as feasible.

With a rising competition, it is essential for companies to cut time to market and deliver scalable and cost effective products. This calls for employing new age technologies and engineering practices to innovate products faster. But it is very costly and time consuming to set-up and manage technology teams that deliver results without losing the focus of capturing the market. It is best to engage experts in the field who can accomplish the technology part. As a trusted ally, Marketplace Authority offers IoT design and engineering services for developing IoT Wearable devices backed by its expertise in working with various customers in this field.



Wearable device deployment

Marketplace Authority has expertise in designing IoT wearable devices for various applications. With our rich partner ecosystem, our cross platform can take care of the complete product development lifecycle from concept, design, prototyping, enclosure design, production, and maintenance. Our eye-catching modern designs have been well received by target customers and always receive rave reviews.

Our embedded hardware team has experience in doing very low power designs and developing associated ultra-small form PCBs for use in such wearable applications. Our low level coding skills combined with deep understanding of the underlying systems helps us create the best firmware that can fit in low capacity Flash and RAM memories.

We have developed intelligent algorithms on top of these device like Sleep detection, activity tracking, etc. Applying sensor fusion technologies, we are able to cross correlate measurements and improve the accuracy of the data.

We also have proven credentials in mobile app development to integrate the functionality of such devices with smart phones to enable seamless operation of both.



IoT Connectivity and Gateways

Marketplace Authority has worked with leading communication technologies and has developed IoT gateways providing seamless connected experience.



What we do

Online marketing is considered to be one of the most popular methods of marketing. But the sheer number of mobile users dwarfs the potential of an online marketing campaign. As mobile phone users are more in number, the effectiveness and the eventual success of a mobile marketing campaign would be far stronger than what you could expect from an online marketing campaign, which still is a very popular method of marketing today



Our features:

  • Smart Design
  • Cloud Integration
  • Accelerated Gateway Development
  • Communication Tech Proficiency
  • IoT Protocol Experience
  • Mobile App as Gateway


IoT Cloud Applications

Marketplace Authority has developed numerous IoT applications on top of popular Internet of Things Cloud Platforms, improving client’s operational efficiency and their ROI.



Cloud-based control mechanisms

There is a need for IoT devices to converge and become more connected and smart. This is possible only if all the data gathered by the Internet of Things devices are sent to a central location to enable intelligent processing. This central location is typically a server based in the cloud running an IoT Application. This application is responsible for collecting the data, running algorithms, making decisions, and communicating commands to IoT devices, as well as presenting them in reports to the end user. The Internet of Things cloud platform should expose interfaces which the IoT devices can speak to with less complexity, yet without sacrificing security aspects.

Marketplace Authority is a leading provider of Cloud based development for IoT applications. With deep experience, we have been helping customers transition to the next generation of smart industries and facilities, while substantially increasing their operational efficiency and ROI. Our services are available on all the popular IoT Cloud platforms.



IoT application development services

Marketplace Authority has been working with multiple cloud platform vendors especially on the Amazon Web Services (AWS), Google Cloud (App Engine), IBM Bluemix and Microsoft Azure. We have developed numerous applications on these platforms. To facilitate communication we support protocols like CoAP, TCP, UDP, LWM2M, MQTT, HTTP, REST, Web Sockets etc. NoSQL and traditional RDBMS are used for data storage. For a few clients with own Linux based servers, we have developed PHP/MySQL based applications. Our designs are efficient in bandwidth consumption and fast in processing. Efficient network and processing load distribution enables smooth scalability. Web-based dashboards and mobile apps are also developed to enable cross platform data visualization.

Apart from these IoT application development platforms, we also have experience in development that utilizes multiple IoT Cloud platform vendors like Axeda, Carriots, AWS IoT, IBM BlueMix, Xively, Azure IoT etc. Our services enable customers to gather and analyze large amounts of sensory data in a secure and reliable way. With insights obtained from this data using our data analytics services, our customers are able to increase their overall business performance.



IoT Data Analytics

As one of leading IoT Analytics companies, Marketplace Authority has been involved in developing big data analytics solutions for many customers across industry verticals equipping them for the future. Working with latest tools, we have been helping customers improve their operational efficiency with our data analytics services. Our services cover all the major aspects of data analytics – big data management, business intelligence, and data visualization and are available at an impeccable costs that enhance our customers’ leadership in the industry.



Business intelligence

Data collected and stored has to be acted up on to discover the wealth of information hiding in the raw values. It needs intelligent algorithms to mine the data, obtain underlying patterns, and produce actionable insights. Marketplace Authority has been working on advanced algorithms and technologies to collect business intelligence from big data. Our past experiences with machine learning algorithms like Naive Bayes, kNN, hidden Markov model (HMM) have helped process data efficiently and quickly. Our IoT analytics team has helped our clients improve resource utilization and obtain a higher ROI. With cutting edge data analytics tools, it is possible to perform predictive analysis of customer behavior and usage patterns providing valuable competitive advantages.

We have worked extensively on end device intelligence by integrating many complex algorithms in the IoT devices themselves. Some instances include image and video processing algorithms, video analytics, pattern matching, machine vision systems, etc. All of our solutions are scalable so that there is no major design changes involved when the magnitude of data handled increases. In certain cases, automatic corrective measures are taken to minimize human interaction, so as to increase the responsiveness.



Data visualization

Insights obtained have to be communicated to the users for actions to be taken.
This data has to be presented to the user in a practical way so that they can easily utilize the information that is compiled. Marketplace Authority has enabled data visualization across multiple devices and platforms seamlessly. Both structured and un-structured data are presented in an effective manner so as to convey the crux of the information. Search options are provided to quickly navigate throughout the data. Having worked with technologies like AJAX, HTML for rich frontends, we have created customizable dashboards with features like drag-drop widgets, graphs, animations, tables, etc. Our team is proficient in visualization tools like Google charts, FusionCharts, Tableau Node JS server etc. It is also possible for the user to generate custom reports and share them over email and social networking tools.

We deploy cross browser complaint designs, working smoothly over different browsers. Our data visualization service includes mobile apps development for Android and iOS and our best in class services enable quick and accurate decision making for the customer.

Marketplace Authority’s services are available at attractive costs in multiple engagement models, including turnkey and SaaS models. Leverage our expertise to accelerate your business intelligence development with optimal infrastructure and resource utilization.



Our Happy Clients






WhatClients Say


Your success is the center of our business. We work on Community Management, Digital Branding, Email Marketing, Social Media Management & Marketing, Video Explainers & Marketing and help clients source Promotional Products.

How good are we at what we do? Take it from some of the businesses Marketplace Authority have helped already. We let them speak for us.


  • What an amazing job and done so well! We are now looking for new animations project, we just need to find some time to plan a bit. Thank you again

    Rune Haakonsen
    Rune Haakonsen
    Kongsberg - Celebrating 200 years - Houston, TX
  • Marketplace Authority has been incredible. I was skeptical at first but they have been providing 10-15 quality leads to me per week, the service is awesome.

    Mike Leigh
    Mike Leigh
    C-Thru Sunrooms - Orange County, CA
  • I thought you guys would not be able to reach our high-end customer base but you proved me wrong. We have 8 Marketplace Authority agents now. Thanks

    Damian Klinger
    Damian Klinger
    Jets.com - New York City
  • I have been with Marketplace Authority for 8 months and they have been great. We have 4 agents now and they are one of our primary lead sources.

    Jim Casparie
    Jim Casparie
    Fortress Environmental Holdings - Dallas, TX


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